How to Choose A Paint Color for Your Business

Ashburn VA office painting services

While wall painting may feel like a matter of maintenance, it contains an element of design. Businesses, for instance, must choose a proper color that represents their establishment. If this population includes you, consider your brand, how to stand out from your competitors, and the paint’s functional concerns. If you need help, a professional office painting service can assist you in choosing the best paint color.

Kopeck Custom Painting offers interior and exterior painting services to businesses and homeowners in Ashburn, VA. A family-owned business committed to customer satisfaction, we use a comprehensive painting process that includes detailed preparation and clean, precise workmanship. We use these meticulous methods for both indoor and outdoor jobs. Contact us today at (571) 286-0658!

Below, we outline how to choose a paint color for your business:

Consider Your Brand

Assume a holistic approach when selecting a paint color. You should look for something that speaks to your business’ brand. Indeed, businesses with a brick-and-mortar presence can communicate their brand message through visual cues like color. So, choose yours intentionally.

Your logo and theme colors should act as the basis for your decision of paint colors. Refer to your branding and marketing materials to decide whether you should use one of your brand colors or a complementary color.

Businesses that have bright, upbeat brand colors may want to transfer a similar level of energy to their wall colors. Alternatively, those with more refined brand colors may consider a neutral shade on their wall to complement their primary colors.

Stand Out From Your Competitors 

Your business’s appearance should make a strong impression on your customers. Therefore, your paint color should help you stand out against competitors. In some cases, doing so entails using bold color; in others, a subtle color may give you an edge.

If you have brick-and-mortar premises, you should also consider the color schemes of surrounding businesses. For exterior painting, choose a color to differentiate your building from neighboring ones—though avoid using a clashing color.

Account for Functionality

Beyond its design element, look for a functional paint color. Consider how much wear and tear the paint will undergo. Doing so can help you determine the shade you choose as well as how long you can expect to have the color on your walls. 

Choose a color that can age for several years without going out of style. A professional painter can advise you on how soon you should have your space repainted, but Kopeck recommends repainting every 3-5 years. Keep in mind that most businesses rebrand every 7-10 years, so you may repaint your space once you decide to rebrand.

Kopeck Custom Painting: Quality Office Painting in Ashburn, VA

Office painting service in Ashburn VA

Turn to Kopeck Custom Painting for quality office painting in Ashburn, VA. At Kopeck, we are dedicated to excellent customer service. We seek to thoroughly understand the needs of each client—thus, we conduct a questionnaire, formal estimate, and walk-through before beginning your project. Our experienced team paints quickly and effectively to ensure a quality job. Contact us at (571) 286-0658 to request a free estimate.